21st Century Reality

posted January 4th, 2011 by Janet Graham - Leave a Comment

“In these early years of the third millennium, the roles of women have changed dramatically and the gender balance of our global economy is shifting below our feet:


1. In 2010, women became the majority of the US labor force (51%).


2. Women now represent 60% of university graduates in developed (and many developing) countries.


3. Women make most of the purchasing decisions in everything from cars and computers, to real estate and tourism. They also are majority of Internet users and dominate the leading social media websites.


4. They start most of the new companies created each year in the U.S.


5. The number of wealthy women in the U.S. is growing twice as fast as the number of wealthy men.


6. Women represent more than 40 percent of all Americans with gross investable assets above $600,000.


7. Forty-five percent of American millionaires are women.


8. Sixty percent of high net worth women have earned their own fortunes.


9. 80% of the jobs lost in the US in the current recession were lost by men. Three quarters of the jobs created in Europe since the year 2000 were filled by women.


10. Fortune 500 Companies with more gender balanced leadership teams outperform their peers financially.


All of these factors unite to create a huge unmet opportunity: the massive arrival of women into the same economic roles as men. A whole part of the human population has been (rather suddenly) added to the sum total of human potential, innovation and creativity – for the very first time. And this shift is often seen as interesting but not paradigm-shifting. Yet it has consequences.


We have over-focused on kissing Cinderalla awake from her slumber and inviting her to the ball. Nobody ever bothered checking to see if the prince can actually dance.”


The foregoing was taken from “Forget Cinderella, Find Fred Astaire” a manifesto written by Avivah Wittenberg-Cox and published on ChangeThis on November 3, 2010.  You can read the entire manifesto by following this link: http://changethis.com/manifesto/show/76.01.ForgetCinderella


I would love to hear what you think of this manifesto, ChangeThis and any other thoughts provoked by your perusal of this post and the referenced writings. Please share them in the comments section below.

Be Sociable, Share!

Write a comment

You need to login to post comments!